Strategic Advisory

Every growth decision
carries a "what if."

We help you answer it — not with guesswork, but with financial discipline, strategic clarity, and the judgment to understand what you're truly committing to. Because real growth isn't just about scaling faster. It's about creating value that compounds over time.

Start a Conversation How We Work
11+ Years advising
+$100M Investments supported
360° Co-Pilot Advisory
Est. '14 createvalue Advisory
Werner Müller — createvalue Advisory
About Werner

A co-pilot who's been in the engine room — not just the boardroom.

I'm Werner Müller, founder of MPS | CreateValue. For more than a decade I've worked alongside business owners across six countries — different backgrounds, vastly different contexts. But one thing has been consistent: every one of them was building something that genuinely mattered to them. And every one of them faced the same challenge — finding someone who cared about what they were building as much as they did.

That's what we do. Not as a service provider, not as a firm that files a report and moves on. We stay in the work — as a thinking partner, a strategic co-pilot, and someone who helps them simplify complexity. For us, it's never just about finding growth capital or solving the immediate problem. It's about understanding what you're building, why it matters, and what it needs to compound.

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What We Offer

Two ways to work together.

360° Co-Pilot Advisory
Ongoing Strategic Partnership

A trusted advisor embedded alongside you — thinking through every dimension of your business, not just the immediate problem in front of you.

  • Navigate growth transitions and scaling decisions with confidence
  • Simplify complexity — cut through noise to what actually moves the needle
  • Bridge resource gaps without premature over-hiring
  • Lead organizational transformation thoughtfully and sustainably
Strategic Consulting
Project-Based Engagements

Focused, high-impact engagements that deliver a clear output — built around your specific situation and what you're trying to prove, pursue, or present.

  • Strategic planning — where you're going and exactly how to get there
  • Business plans & financial modeling for investors, lenders, or boards
  • Feasibility studies to validate new ventures or capital investments
  • Growth capital strategy — positioning, readiness, and access
Who We Serve

For owners who care deeply about what they're building.

This isn't for everyone. It's for a specific kind of owner — one who's already doing something meaningful and wants to do it with more intention and staying power.

The owner who measures success by value created, not just revenue collected

You care about what your customers actually experience and whether your business genuinely contributes to your industry and community.

The builder whose business should reflect their values — not just their ambitions

You want a strategic partner who understands that integrity isn't a constraint on growth — it's the foundation of it.

The owner who has outgrown the advice available to them

Your accountant keeps the books. Your lawyer manages risk. But no one is thinking with you about the full picture — where this is going and how to build it well.

The quiet operator who wants real results, not a spotlight

You're building a business that serves people well, sustains itself, and earns you the freedom to keep doing work that matters.

Client Results

Value created.
In their own words.

Diversified Business Group
$300K→$22M Business value
2.5 yrs Partnership

"Originally starting my business with a $300,000 investment, Werner has been my advisor for the last 2.5 years — helping me fund and build out a diversified business group now worth $22M."

Business Owner · Diversified Business Group
Value-Added Processor
$1.8M Invested in modernization
Exit Targeted 2–3 years

"Working with Werner for more than 3 years, he helped us invest $1.8M in modernization, restructure strategically, and position for a planned exit in the next 2 to 3 years."

Founding Partner · Value-Added Processor
Food-as-Medicine Brand
Seed → A Investor rounds
Pivot Growth → Profitability

"Werner has been instrumental in growing my 3rd startup through seed and Series A investor rounds — and helping me pivot from a focus on growth to profitable, sustainable scalability."

Founder & CEO · Food-as-Medicine Brand
Non-Profit Food Organization
Sector Dev → Industry leader
Sustain. Growth strategy

"Werner helped us transform from a participant into a genuine industry contributor — now focused on sustainable growth that serves the whole sector, not just our organisation."

Executive Director · Non-Profit Food Organization
Growth Decision Framework

Have a growth decision
you're sitting on?
Work it through properly.

Most growth decisions are made on gut feel and optimism. Our free interactive framework gives you a 20-minute process to put real numbers, real risks, and honest answers on any decision — before you commit.

You'll either feel more confident going ahead — or catch something you hadn't thought through. Either way, you're better off.

Run a Decision Through → Free · No sign-up · 20 minutes
1
What are we actually deciding?
Name the real decision in plain language
2
What could go wrong — and for who?
Best case, worst case, what breaks downstream
3
Can we actually afford this?
Real numbers — cash, return, break-even
4
Will this still matter in 3 years?
Does it build something lasting or reset each year?
5
What are we actually signing up for?
Commit with eyes open — or don't commit yet
Your verdict
GO RETHINK NO
Let's Answer It Together

You have a "what if." Let's work through it properly.

Not with guesswork — with financial discipline, strategic clarity, and the judgment to understand what you're truly committing to. We work with a small number of owners at a time, on purpose. If this feels like the right fit, reach out.

No pitch. No sales team.
A straight conversation about fit.
Response within one business day.

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Your information is never shared or sold.